This is a sports drink containing simple sugars, electrolytes, and only real fruit for flavor. We originally developed it for professional athletes who were dissatisfied with the sports drinks available to them. To quell their complaints we started tinkering in our kitchen and in the field, making our own drink mix from scratch without any coloring agents, artificial sweeteners, synthetic flavoring agents, or other excess chemicals. The result is light tasting no-nonsense sports drink, that you can drink anytime you're sweating.
100%, while somewhat new to the cycling industry, has been full of absolute banger products in their first couple years, showing us that not only are they serious competition for their competitors but also that they are here to stay.... read more
(First Look!) Togs coming to drop bar bikes
Togs have been a huge hit on mountain bikes since their introduction just a few years back. Used for extra hand positions and added comfort on long rides, it only made sense to bring the benefits over to drop handlebar... read more
Ridden: Specialized Allez Sprint Disc
The Specialized Allez Sprint has been one of the most popular aluminum road bikes for several years. It is especially popular with crit racers because it provides a sprint stiffness similar to high end carbon bikes without the big price... read more